The high trust leader is one who can be influenced, and that actually builds trust.
What does it take to build high-trust organizations through your leadership?
“I would say the final thing is the idea of building a high trust culture, a high trust enterprise, is virtually impossible without a high integrity leader. A lot of it flows from the leader and I know that you’ve seen this too, but I found in all these companies we’ve backed, if the leader is a smoker, lots of other people smoke. If he or she is a triathlete you get a bunch of triathletes. So people tend to mimic the leader. It’s a very powerful thing and integrity I think is the core element that a leader can use to develop high trust organization.“
About the Guest
Joel Peterson is the former chairman of JetBlue Airways and the founding partner of Peterson Partners, a Salt Lake City-based investment management firm.
Joel has a long history of successful growth capital investments in a variety of industries. He currently teaches Entrepreneurial Management at Stanford’s Graduate School of Business, is the Chairman of the Board of Overseers at the Hoover Institution at Stanford as well as the Chairman of the Board at JetBlue Airways, and serves as a Director of Franklin Covey. He served formerly as Managing Partner of Trammell Crow Company. He holds an MBA from Harvard Business School. Joel is the author of The 10 Laws of Trust: Building the Bonds that Make a Business Great.
